Platforms for social media management.
Facebook, TikTok, LinkedIn, Instagram, Snapchat…
With so many social media platforms to take care of, it can be a real challenge keeping on top of content and conversations that occur in each one.
Thankfully, more and more social media management platforms are being released to help remove the headache that often comes with managing your social media channels.
Here are (in our humble opinion) some of the best new platforms for social media management in 2022.
Read: 4 Reasons why you should invest in website maintenance service for your website
Falcon
If you’re looking for help planning your content or campaign, Falcon is the way to go. We recommend trying out the essentials plan for a small team or those just starting, including:
- Content and campaign planner
- Advanced analytics
- Full access to robust community management
- In-app support
If you’re a little more established, possibly with multiple teams to take care of, you might just want to check out the full suite. In addition to the features already available in the essentials plan, the full suite includes weekly training sessions and a real-time email and telephone service, providing all the support you could ever need.
Used by brands like Coca-Cola and McDonald’s, this tool is elite and has just about everything you need to rock your brand on socials.
Our favorite feature: The Engage Box where you can manage all your social media engagement tasks and conversations.
Brand24 Media Monitoring
Specifically designed to work with social networks, Brand24 tracks your brand mentions on social networking websites, notifying you immediately. Brand24 also measures the sentiment felt towards your brand, which helps you measure customer satisfaction. All of this information is easily accessible, with robust search criteria, so that you can make the most informed decisions possible for your social media marketing strategy.
Our favorite feature: Slack integration. For larger teams who use Slack the integration helps you action/delegate any insights discovered from within the platform.
NapoleonCat
NapoleonCat’s benefit statement is simple – engage and support customers on social media. And this is exactly what the tool helps you do.
Founded in 2013, it’s a trusted brand with glowing reviews on GetApp and Capterra. The platform supports your team by allowing them to publish, automate, manage and report on their social media efforts, all from one simple dashboard. NapoelonCat is the perfect platform to streamline your customer engagement and care.
Our favorite feature: The Social Inbox where you can manage your social media messages.
LATER
And now, our personal favorite LATER. LATER is what we use at our agency. The user interface is really slick and easy to navigate through. This platform does the same as all the others, and much more. You can edit photos within the dashboard, manage your link in bio AND schedule stories (something that many of the other platforms don’t have) You can also schedule on TikTok AND Pinterest.
Our favorite feature: Has to be the fact that you can schedule stories.
