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5 ways to create the right content for SEO. It’s 2021, and the SEO industry is booming. You may not have even heard of this three-letter acronym five years ago – Search Engine Optimization.  Now it’s one of the most important aspects of digital marketing and advertising. But how do you know if you’re doing […]

Have you ever Googled something and then ‘coincidentally’ started seeing ads for the product or service you searched for? Yeah, that isn’t a coincidence. It’s called retargeting and it’s a key component of a marketing funnel.  What’s a marketing funnel you ask? You’ve come to the right place! Read on to learn what a marketing […]

Imagine if shopping in the real world was like shopping online. You’re strolling along the aisles, absent-mindedly throwing items into your trolley. What’s this? Oh, it’s on sale? It’s kinda ugly, but you chuck it in the trolley anyway.  Suddenly, a cute kitten riding a skateboard scoots by. You follow the adorable little rascal until […]

SEO changes in 2021 Want to know how long we’ve been in the SEO game? We remember when SEO meant throwing a few keywords into the title tag and copy. Yup – back then, that’s all it took to have a perfectly optimized website that ranked on the first page of Google.  Google releases almost […]

Another update? Again? This summer Google announced that they will be releasing a new update on their algorithm called Page Experience. From May 2021, websites that score well on the Page Experience scale will rank higher than sites that don’t. Now that might sound all fine and dandy, but what does it mean? Read on […]

9 Factors to consider in hiring a search agency It’s 2021 – everyone knows how important SEO is. If your website doesn’t show up in Google when someone searches for your products and services, what’s the point of even having one? While most people know how important SEO is for your business, not everyone realizes […]

What is Googled Screened?  Put your hand up if you ever jumped on Google to find a business, but found yourself overwhelmed with all the options… We’ve all been there. All you needed was one reputable company name. Now you have to sort through thousands. How do you know which one will do a good […]

Social media trends for 2021.  Time to put away the party hats and empty champagne glasses – 2020 is officially over. And what a year it was. But even amid all that craziness, one thing remained certain: we spend a lot of time on social media. People don’t just use social media to chat with […]

Christmas content ideas for your social media. Christmas is almost here! You might be busy uploading your holiday specials on your website. Or decorating your store with tinsel and holly. Maybe you’re strategically promoting a gift guide that has your products in it. We get it. Christmas is busy for everyone. Especially for business owners […]

4 design tips to increase website conversions this holiday season   Christmas is finally upon us. And while most people think about wrapping presents and drinking eggnog, we know what you’re dreaming about…getting those holiday sales! A few simple festive tweaks on your website’s design could be all you need to boost your conversions. Luckily […]

4 changes to make on your website for more holiday sales.   Tis’ the season to be …. Online shopping! The holidays might be a time for hot cocoa and Christmas carols, but for us, it’s a time to get those sales. In 2019 Cyber Monday made a record-breaking $9.4 billion in sales alone – […]

What are the best plugins for startup websites?   Let’s talk plugins. There’s loads out there. Some of them are good, and others … not so good.  But you gotta have them if you want that killer start-up website. The question is – where do you begin? Luckily for you, you’ve come to the right […]